4:00 p.m. – Reception and Attendee Accreditation
4:30 p.m. – Official Opening
The Illustrious Ms. Marian Cano García
Regional Minister of Innovation, Industry, Commerce and Tourism
The Illustrious Ms. Rosario Martínez Chazárra
Deputy Mayor of Torrevieja
The Illustrious Mr. Juan Llopis Taverner
Director of Institutional Relations and Projects, University of Alicante
5:00 p.m. – Inaugural Lecture
Sports Tourism in the Digital Era: Keys for Integration in Smart Destinations
Mr. César Lapuente
Coordinator of the Sports Tourism Working Group of the DTI network
Director of the Smart Destination Platform of Pamplona
Presented by:
Mr. Juan Llopis
Director of Institutional Relations and Projects, University of Alicante
5:45 p.m. – Roundtable Discussion
Innovative Models in Sports Tourism 2025 – Sustainability, Major Events, and Digital
Transformation
Panelists:
Inés Herrador Lorente
Director, Nautical Club of Villajoyosa
Carlos Carmona
President, Royal Nautical Club of Torrevieja
Fernando Brotons
Director, Tour-Sport Promociones Deportivas
Moderators:
María José Gomis and José Antonio Pérez-Turpín
University of Alicante
6:45 p.m. – Coffee Break & Networking
7:15 p.m. – Roundtable Discussion
Sports Events and Smart Destinations – Keys for Tourism Competitiveness in
Southeastern Spain
Panelists:
Víctor Manuel Sánchez Riquelme
Sports Councillor, Orihuela Town Hall
Diana Box
Sports Councillor, Torrevieja City Council
Beatriz Sánchez
Councilor, Cartagena City Council. Promoter of the brand "Cartagena Sports Destination"
Remé Cerdán Pla
Secretary, Tourism Commission CEV
Member, CEOE Tourism Council
Moderator:
Arturo Díaz Suárez
Full Professor, University of Murcia
8:15 p.m. – End of Day One
10:00 a.m. – Keynote Presentation: The Competitiveness of Spanish Tourism – Innovation, Sustainability and Sport as Growth Pillars
The Illustrious Mr. Juan Luis Soto
Chief of Staff, Higher Sports Council
11:00 a.m. – Coffee Break & Networking
11:30 a.m. – Roundtable: Institutional Innovation and Development of Active Tourism – The Role of Costa Blanca and the Valencian Region
José Mancebo
Director, Costa Blanca Tourism Board
The Illustrious Mr. Juan José Cortés Vélez
Director General of Innovation, Ministry of Innovation, Industry, Commerce and Tourism, Generalitat Valenciana
Roberto Martínez
Director, Alicante Association for Cruise Tourism
Moderator:Francisco Fresno Llopis
President, Costa Blanca Sports Tourism Association
12:30 p.m. – Roundtable: Local Sports Tourism and Management of Stages – Synergies between Public Administration and Private Sector
The Illustrious Ms. Rosa Sánchez Mayor of Alhama de Murcia
The Illustrious César Palmer Ais Mayor, l'Alquería d'Asnar
Jordi Segura
Country Manager Spain, Soccatours
Francisco Javier López Romero
Sports Event Management Technician
Moderator: José María López Gullón University of Murcia
1:30 p.m. – Online Communications Session
Presentation of research papers and case studies in sports tourism innovation
2:00 p.m. – Closing Remarks
The Illustrious Mr. Eduardo Dolón
Mayor of Torrevieja
2:30 p.m. – Latin American Panel: Innovation and Sustainability in Latin American Sports Tourism – Development Challenges
Andrés Sarmiento Seguel
CEO & General Director of the Latin American Network of Sports Tourism
Mariela Blanco
National University of Patagonia San Juan Bosco
Maira Ulloa
Director of Research, Latin American Network of Sports Tourism
Ana Elena Vega
University of Atlántico (Colombia)
Moderators and María José Gomis y José Antonio Turpin
University of Alicante
6:00 p.m. – AI and Sports Tourism Workshops For university and higher education students
7:00 p.m. – Online Communications Session
8:00 p.m. – Congress Closing
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